- Amazon's October Prime Day, also known as Prime Big Deal Days, ends tonight (October 8).
- On day two of the sale, we're seeing plenty of lowest prices ever hold steady, including on several MacBooks, the 13-inch M3 iPad Air, and the Apple Watch Ultra 2.
If you've been waiting to take the plunge on that Apple gadget you've been eyeing, now's the time. Today is the last day of Prime Big Deal Days. As an editor who tracks tech deals for a living, I'll walk you through the most worthwhile October Prime Day deals below.
Explore GH's Guide to Prime Big Deal Days
Several MacBooks are still steeply discounted: Both the 13-inch and 15-inch models of the M4 MacBook Air remain at their lowest prices ever. Plus, the 14-inch M4 MacBook Pro is $200 off.
As a laptop expert who's tested the latter, I highly recommend it for anyone who's tired of seeing the "low battery" alert pop up too frequently. Seriously, I can't stop raving about how it lasted exactly 24 hours on a single charge. With its compact 14-inch form factor, professional content creators will benefit from the extra processing power the Pro offers over the Air models.
If you've been hoping to secure a sweet discount on an iPad instead, you'll be happy to hear that the 13-inch M3 iPad is at its lowest price ever, too.
The latest deal catching my eye on day two, though? AirTags (four-pack) plunging to just $65. Mind you, I paid $100 for mine.
It's worth noting that almost every Apple product is on sale for Amazon October Prime Day, from the Apple Watch Ultra 2 to AirPods 4. (Both are at their lowest prices, as well.) Shop the best Prime Big Deal Days discounts before the sale ends tonight. Time is ticking.
The best MacBook deals
Expert favorite deal: At $200 off, the 14-inch M4 MacBook Pro, which I've personally tested, is ideal for anyone seeking a compact power machine with long battery life.
The best iPad deals
Expert favorite deal: Three iPad Airs, plus the iPad mini, dropped to their lowest prices ever. Plus, the 11-inch iPad Pro—a thin-and-powerful tablet that I've tested and highly recommend—is now under $900.
The best AirPods deals
Expert favorite deal: You can snag the Good Housekeeping Institute's favorite AirPods (AirPods Pro 2) for 32% off, or snag the AirPods 4 for just $89, their lowest price ever.
The best Apple Watch deals
Expert favorite deal: The Apple Watch SE is almost as good as the higher-tier Apple Watch Series 10, and it's only $170 right now. If you prefer a beefier watch, the Apple Watch Ultra 2 is at its lowest price ever.
The best Apple accessories deals
Expert favorite deal: The deal on the AirTag four-pack makes each tracker under $17 right now, making it even more worthwhile than the individual $20 markdown.
Does Apple participate in Amazon Prime Day?
Yes. Amazon Prime Day in July and Prime Big Deal Days in October have consistently been two of the best opportunities to score Apple deals, since Apple itself rarely discounts its products. In both July and October 2024, Prime Day offered select Apple devices—many of which had been vetted by the Good Housekeeping Institute's tech team—at record lows. The same could be said for the most recent Prime Day event that launched in July. So far, Prime Big Deal Days has continued that trend, with several gadgets dropping to their lowest prices ever.
When is the best time to shop Apple deals on Amazon?
If you've been specifically eyeing MacBooks and iPads, now is the best time. A variety of Apple gadgets are available at their lowest prices of the year—some even at their lowest ever. When discounts are this deep, it's smart to check out sooner rather than later. During past sales, hot-ticket items like AirPods and Apple Watches sold out quickly—and after October's Prime Day, it's unlikely we'll see prices this low again until Black Friday and Cyber Monday.
Kimberly Gedeon is a tech commerce editor at Hearst Magazines, where she explores the latest in consumer tech, from laptops and phones to smart glasses and smart home devices.With more than a decade of journalism experience, including bylines at Laptop Mag, Mashable, and Tom’s Guide, she brings sharp insight and hands-on expertise to every review. Outside of testing gadgets, Kimberly can be found gaming on her Asus ROG Ally X, binging reality TV (Love Island, anyone?), or obsessing over the latest skincare tech trends. You can find Kimberly's work in Esquire, Good Housekeeping, Cosmopolitan, and more.